Traffic Information

 

Event Notification – Cereals 2026

Oxfordshire is the heart of the British agricultural industry, and we are very pleased to be working with host farm, Diddly Squat, in hosting Cereals 2026, the leading arable farm trade event in the UK. 

This page is intended to provide advance notification to local people and provide some more information about the event and how to get in touch with us. 

Event details Event Name: Cereals 2026 Event Location: Diddly Squat Farm, OX7 3PE   Set-Up & Take-Down Dates: 4th June 2026 - 19th June 2026 with some vehicles arriving from 26th May 2026 for early set-up.   Event Day 1: Wednesday 10th June 2026, 08:00-18:00 – 14,000 visitors and exhibitors expected   Event Day 2: Thursday 11th June 2026, 08:00-17:00 – 10,000 visitors and exhibitors expected    Cereals is a trade event for farmers and those working in the farming industry, the event is not open to the public.

 

 

 

 

Visitor Arrivals and Departures:

Most visitors to the event are expected to drive and park within one of the large on-site car parks.  All on-site parking will be free of charge, and vehicles will not be stopped on entry to the site to promote traffic flow and reduce congestion. In addition to the on-site car parks, visitors may also arrive by event bus from regional destinations. A small on-site glamping area will be available for those exhibiting at the event. 

We are working closely with the Highway Authority to implement comprehensive vehicle routing and temporary traffic management plans to reduce the impact of event traffic on local people and commuting traffic.  As part of our overall traffic plan, Oxfordshire County Council will issue a Temporary Traffic Regulation Order authorising restrictions on certain roads.

Vehicle Routing Maps: Subject to final approvals 

Set-Up and Take-Down During the build and breakdown phase of the event, vehicles will enter the site via:  A361, Burford Road Mill End   They will exit the site via:  Chipping Norton Road  A361, Burford Road   Cereals traffic will not use the farm shop entrance or exits during the set-up and take-down phases.

Event Day – Arrival Routes  On the event days, vehicles will be directed to access the site designated and signposted arrival routes to disperse the volume of traffic across the local road network.  From A40/Burford - A361 / Burford Road, Mill End - South Car Park From A44 N/B - Cox’s Lane, Lidstone Road , Charlbury Road, Old London Road - North Car Park  From A44 S/B - Banbury Road, High Street, West Street, Burford Road / A361, Charlbury Road, Old London Road - North Car Park    Event Day – Departure Routes  Vehicles will be directed to leave the area via the following routes:  Vehicles from the south car park will be directed towards the A40 via Burford Vehicles from the north car park will be directed towards the A44 via Chipping Norton

 

Temporary Traffic Management: 

We are working closely with a leading Traffic Management company to design and implement traffic management measures for the event. To facilitate the arrival and departure of vehicles, temporary traffic management measures will be implemented, these will include: 

• 30mph speed limits on roads surrounding the site 
• Temporary traffic control at key junctions and site access points. All traffic control points will be staffed and managed by qualified operatives in order to promote traffic flow. 
• One-way systems 
• Local access only road closure points and signage, to restrict event traffic from traveling via Chadlington
• A dedicated team of traffic and parking management personnel 

We are working closely with Oxfordshire County Council, West Oxfordshire District Council and members of the Safety Advisory Group.

Local Area Route and Traffic Management Maps: 

 

 

 

 

 

 

 

 

 

 

 

Getting In Touch:

If you have any questions at this stage, please do not hesitate to contact us